A New Layer of Event‑Native Commerce Infrastructure
Built to govern how revenue emerges around live moments — without platforms, ads, or behavioral systems.
Licensed, time‑bound, event‑scoped deployments
Validated by completed transactions — not clicks
Governed timing controlled by rights holders
Commerce control, licensed into the event.
Rivalry Commerce designs and licenses a commerce control layer that enables transaction-gated, event-native revenue within existing live-event systems.
The Licensed Commerce Layer operates alongside ticketing, merchandising, and venue infrastructure without replacing platforms, processing payments, or collecting behavioral data.
Our focus is not software adoption, but the creation of a governed commerce model that determines when and how commercial participation may occur during live events.
What It Is Not
Not a social platform or open feed.
Not a marketplace destination.
Not a replacement for your current stack.
A corrective margin: the layer governs commerce timing and validation; it does not become the venue, the audience, or the platform.
How Rivalry Commerce Took Shape
Rivalry Commerce originated from early work focused on live sports environments, where rivalry between teams naturally concentrates attention, emotion, and demand within specific moments.
Intellectual Property
Protection
Rivalry Commerce's Licensed Commerce Layer is protected by U.S. patent-pending technology covering commerce-native, transaction-gated interaction and event-aware activation.
The company's intellectual property is designed to support licensed deployment across multiple live-event categories while preserving clean operational boundaries and extensibility over time.
Protected Layer
Commerce-native, transaction-gated interaction with event-aware activation—licensed without absorbing the stack.
Transaction-Gated
Deployment is validated exclusively through completed transactions occurring inside the Licensed Commerce Layer.
Event-Aware Activation
Designed to operate within real event timing constraints—moment-relative, rights-holder governed activation.
Designed to Extend
Built for repeatable deployment across categories while preserving clean operational boundaries and extensibility over time.
Rivalry Commerce Founder
She developed the Licensed Commerce Layer to address structural limitations in live-event monetization.
With a focus on transaction-gated interaction, event-relative activation, and governed commerce deployment, Angela created a new infrastructure model that operates within—not around—the temporal and logistical constraints of live events.