Built for every part of the live experience.

Different Roles.
One Revenue Layer.

Rivalry Commerce creates additional revenue opportunities before, during, and after the event—without touching or affecting your existing infrastructure.

Multiple StakeholdersOne licensed layer
Additional RevenueFor every role
Zero DisruptionTo operations
Full LifecycleAcross every event
Live event audience and mobile commerce experience

Who We Serve

Venue exterior at night

Event Infrastructure

Venues & Stadiums

Unlock new revenue opportunities without adding operational complexity or replacing existing venue infrastructure.

  • Additional revenue around every event
  • No impact on existing operations
  • Full approval and visibility
Artist performing before a live audience

Rights Authority

Rights Holders & Promoters

Extend the value of every event across the full lifecycle and every stop on tour.

  • Touring across multiple stops and dates
  • Control every approved drop
  • Protect brand and event data
Sponsor brand presentation at an event

Commercial Partners

Sponsors & Partners

Reach engaged audiences through high-visibility placements tied to specific event moments.

  • Premium placement across event windows
  • Measurable impressions and engagement
  • Direct access to active audiences
Independent vendor merchandise display

Vendor Commerce

Vendors & Merchants

Place products in approved event drops while retaining control of pricing, checkout, payment, and fulfillment.

  • Use existing product or payment links
  • Reach fans before gates open
  • No onsite booth required
Fan viewing an event notification on a phone

Audience Experience

Fans & Attendees

Give fans timely access to approved offers, merchandise, content, and event-specific experiences.

  • Early access to drops and offers
  • Relevant moments before, during, and after
  • Direct paths to approved storefronts
Event operator reviewing performance data

Operational Oversight

Operators & Production Teams

Maintain visibility across every deployment while onsite workflows remain unchanged.

  • Monitor scheduled drops and results
  • Compare performance by event or stop
  • No changes to onsite operations

One Layer. Every Benefit.

Additional RevenueNew opportunity layers for approved stakeholders.
Zero DisruptionNo displacement of existing event infrastructure.
Full LifecycleDeployment before, during, and after each event.
Measurable ImpactClear visibility into engagement and performance.
Shared ValueMore opportunity across the event ecosystem.
Digital event access connecting rights holders, sponsors, vendors, and fans

Different roles. One opportunity.

More value for everyone.

Rivalry Commerce provides the licensed revenue layer. Every stakeholder retains authority over their own operations.

See How It Works